Seafood industry experts representing various points along the supply chain as well as a variety of international conservation entities offer their perspective on the benefits of traceability and its relationship to sustainability in the seafood industry. Their message is unified in its claim that traceability – while complex because of the many transactions that take place between origin and consumer – is at the heart of sustainable resource use and sustainable practices.

In this Best Practice Guide, learn about:

• How to brand your product sustainable
• How selling traced seafood will increase your profits
• Much more!

Bonus Information: This Best Practice Guide also includes a link to a free audio session, "A Retailers Guide to Sustainable Seafood."

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