Anne French is vice president-sales and marketing at Huna Totem Corp., which is the parent company of Dear North, a producer of jarred smoked sockeye salmon and a line of smoked coho salmon bites. French has more than 20 years of experience as a brand strategy executive working with Procter & Gamble, Clorox, Intuit and Foote, Cone & Belding.
SeafoodSource: Regarding Dear North, how and why you developed your product line and what the strategy is for the brand going forward?
French: The…