Andy Mecs, StarKist

For this week's installment of Seafood Business Insider, we sit down with Andy Mecs, Director of Marketing & Innovation for StarKist, to talk strategy and innovation. 

SeafoodSource: What are the biggest challenges when it comes to marketing seafood? How good is the seafood industry as a whole, when it comes to marketing and are there any specific shortfalls or successes you could share as examples?

Mecs: There are many challenges to marketing seafood in the US...

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James Iacino

James Iacino is president and CEO of Seattle Fish Co., a seafood distributorship that services more than 1,400 customers from its base in Denver. Iacino is the grandson of the company’s founder, Moses Iacino, and is responsible for the strategy and culture of the business.

SeafoodSource: Seattle Fish has been in an expansion mode, with bigger processing operations in Kansas and additional distribution into Utah: Talk a little bit about these moves and how they fit in with your overall...

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Francois Kuttel, Oceana Group

Incorporated in 1918, Oceana is the largest fishing company in South Africa with 6,053 employees and revenues of R6.17 billion. Its core business is catching, processing, marketing and distributing canned fish, fishmeal, fish oil, lobster, horse mackerel, squid and hake. Oceana markets and sells fish and fish products to consumers in Africa, U.S., Asia, EU and Australia. Sales in South Africa and Namibia constitute 64 percent of its revenue.

SeafoodSource: How have the political changes...

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Steven Chen, Yihe CEO

Steven Chen is president and CEO of Yihe Corp., which has its headquarters in Pasadena, Calif. The seafood supplier and processor is a major U.S. salmon importer.

SeafoodSource: In March, Yihe introduced the Alaskan Jack’s made-in-America salmon line: How does this move fit in with your overall business strategy for the company? In particular, do you see a need to bring more American sourced and processed seafood to market?

Chen: Frontier Harvest Alaskan Jack’s was created with...

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Don Sallows

SeafoodSource: What are the biggest business challenges for Albion today?

Sollows: With six decades of growth and success in a turbulent West-coast seafood industry we realize in order to sustain that track record we must evolve. Every day we must be prepared to compete in a market that requires consistent value upgrade. Our focus is being best in class at making informed cost & product decisions that create benefit for our customer, supplier and ultimately our team.


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Gabriel Viteri

Gabriel Viteri is VP of Strategy and Business Development for Acme Smoked Fish Corp., which has its headquarters in Brooklyn, N.Y. He started in the seafood industry in 2000 and joined Acme as Director of Quality Assurance and R&D in 2002. After completing his MBA at Stern in 2010, he transitioned to his current role.

SeafoodSource: Last year Acme opened a plant in North Carolina: Talk a little bit about this move and how it fits in with the overall business strategy for...

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