The Japanese Ministry of Agriculture, Forestry and Fisheries (MAFF) is sponsoring 10 Japanese companies to exhibit at the International Boston Seafood Show, which runs from Sunday to Tuesday. MAFF funded 10 companies to attend the 2008 show, four of which are returning this year. Last year was the first time Japan had a pavilion at the annual event.
Each exhibiting company has selected seafood items from their product line-up that they hope
The two certification organizations that certify fisheries as sustainable in Japan - the Marine Stewardship Council (MSC) and Marine Eco-Label (MEL) - are making gradual inroads into the Japanese seafood market.
The London-based MSC was created by the World Wildlife Fund and food conglomerate Unilever in 1997. The Tokyo office was set up in 2007, with Kozo Ishii serving as program director for Japan.
The Kyoto Danish Seine Fishing Federation snow… Read More
Beginning in March, Nippon Suisan Kaisha Ltd. (Nissui) will use hoki instead of Alaska pollock in its Fried White Fish with Tartar Sauce product for the Japanese market. The product is part of the Hoshii Bun Dake (just the part you want) line.
Nissui spokesman Takehiko Shimizu said at the company’s Tokyo headquarters that the switch was part of an intricate balance the company must attain each year in response to fluctuating whitefish supplies.… Read More
The Japanese yen has appreciated approximately 24 percent against the U.S. dollar since mid-August 2008, and Japanese seafood exports are diminishing as a result.
The dollar has sunk from JPY 110.49 on 15 August to JPY 89.14 on 30 January. The yen is being driven up by foreign exchange dealers turning to it as a low-risk currency amid the economic meltdown in the United States, as Japanese banks were relatively unharmed by the subprime mortgage… Read More
A salmon sandwich marketing campaign Kentucky Fried Chicken Japan Ltd. launched earlier this month is being well received by Japanese customers.
Company spokesman Ichiro Takatsuki said the fish, karafuto-masu (pink salmon), are caught in the Okhotsk Sea by Russian vessels out of Etorofu, one of four islands north of Hokkaido, and delivered directly to ports in Hokkaido for processing in Japan.
The breaded fish fillets were developed by KFC Japan… Read More