Jason Holland

Jason Holland

Contributing Editor reporting from London, UK

London-based seafood writer and communications consultant Jason Holland has been a contributing editor to SeafoodSource.com since January 2010. Jason has more than 25 years of experience as a B2B journalist and editor – a career that has taken him all over the world. He believes he found his true professional calling in 2004 when he started documenting the many facets of the international seafood industry and he’s particularly proud of the strong, collaborative relationships he has formed at all stages of the supply chain.

Published on
May 24, 2012

An unprecedented abundance of North East Arctic cod bodes well for producers, particularly as demand is expected to remain strong in main northern European markets like the United Kingdom, France and Germany.

In 2011, the total global catch of Atlantic cod (Gadus morhua) was just over 1 million metric tons, of which 703,000 metric tons was projected to be North East Arctic cod, caught in the Barents Sea.

This year, the cod quota for the Barents

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Published on
May 24, 2012

There’s nothing more British than the fish-and-chip supper: paper-wrapped parcels of freshly fried fish and chips soused in vinegar and given a generous sprinkling of salt.

This humble dish has been with the U.K. population through many troublesome times. The National Federation of Fish Fryers claims fish and chips enabled factories to keep going throughout World War I. And in World War II, the dish was seen as so essential to the British way

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Published on
May 17, 2012

John Ross Jr. in Aberdeen produces Scottish smoked salmon in traditional, 150-year-old brick kilns, which are so rare they have been awarded “Listed” status by Historic Scotland. The 25-year-old company, which holds the Royal Warrant, supplies its products to world-renowned hotels, restaurants and high-end retailers in the United Kingdom and to 36 countries worldwide.

In an exclusive interview with SeafoodSource, Christopher Leigh, director

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Published on
May 15, 2012

One of the biggest problems for retailers has been getting those customers who experiment with a wide variety of fish when eating at restaurants to maintain that enthusiasm when filling their retail shopping baskets.

It’s well documented that this reluctance to cook fish at home is created by many factors, such as the often-daunting idea of handling and preparing it. There’s also a sizeable band of consumers who stick only to the

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Published on
May 3, 2012

Fashion can be a fickle thing. Often what’s here today is gone tomorrow. Fashion does, however, influence many people and has occasionally been proven to get important messages across where previous, more conservative campaigns have fallen short.

This week marks the first anniversary of Project Ocean, Selfridges & Co.’s in-store promotional campaign for sustainable seafood. The UK superstore created the multi-level awareness program to

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Published on
April 30, 2012

In retail terms, Alaska salmon is something of a global phenomenon in that it’s recognized and coveted the world over. Europe is certainly no exception and despite a proliferation of good quality farmed Atlantic salmon, wild Alaska salmon is the iconic American fish that has captured the hearts and palates of consumers.

However, the strength of that endearment will be put to the test over the coming months in the wake of the announcement from

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Published on
April 19, 2012

Formed in 1996 with the privatization and merger of New Zealand’s two largest salmon companies, New Zealand King Salmon is a vertically integrated salmon farming, processing and marketing firm with an annual turnover of NZD 115 million (EUR 71.1 million, USD 93.6 million). It is the world’s leading producer of king salmon (Oncorhynchus tshawytscha) and currently owns seven sea farm sites — all located in the remote waters of the

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Published on
April 15, 2012

“Decrepit,” “broken” and “failure” are three somber words frequently used to describe the current EU Common Fisheries Policy (CFP). But while widespread public calls for wholesale policy overhaul persist, behind closed doors there remains considerable political resistance to Fisheries Commissioner Maria Damanaki’s reform proposals.

Damanaki spent much of the first half of last year touring Europe to secure support for her

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Published on
April 12, 2012
There are fears in the highly valuable North East Atlantic mackerel (Scomber scombrus) industry that prices will fall in 2012 as a result of a third consecutive year without an international agreement in place on coastal states’ catch shares.

The last chance to broker a deal ahead of the coming season failed in February with the Faroe Islands and Iceland once again unable to reach an agreement with Norway and the EU on the size of their

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Published on
April 5, 2012

The suspension of Marine Stewardship Council (MSC) status for eight North East Atlantic mackerel fisheries has undoubtedly added further weight to the long-running dispute over quota sizes for this highly valuable stock. But there’s a danger that this latest complication could threaten the future of niche operations for which the eco-label holds special economic importance.

The MSC suspended eight mackerel certifications on 31 March after the

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