"Seeing" Seafood: How Traceability Works in the Real World


The ability to track and trace products throughout the entire supply chain has become of paramount importance to the seafood industry, as consumers have become increasingly interested in transparency, authentication, food safety, and sustainability. In this webinar, Michele Southall, industry engagement director for GS1 US, a nonprofit organization that develops and maintains global standards for business communication, will discuss how supply chain visibility supports traceability. Southall will discuss how companies can leverage the GS1 standards to launch effective seafood traceability programs, and how those programs – run efficiently and effectively – can save companies big on their bottom lines.