Navigating SEG16: How to use the expo mobile app

Published on
April 25, 2016

Phones_318.jpgSeafood’s largest international exposition event is underway once more in Brussels, with thousands of industry professionals swarming the Belgian capital from 26 to 28 April to peruse the product-packed halls of Seafood Expo Global/Seafood Processing Global.

It’s a massive production to be sure. Exhibitors at this year’s SEG event occupy six halls and a patio of the Brussels Expo, which measures to approximately 115,000 square meters in total. With so much ground to cover, it’s easy for attendees to get lost in the bustle. That’s where the Seafood Expo mobile app comes in – sponsored by Lean Logistics and designed by SEG-organizer Diversified Communications with the help of app producer Eventbase Technology, the Seafood Expo app is free for visitor use.

Attendees can use the mobile app to complete the following tasks while at the show:

  • Search exhibitor lists, which include correlating booth numbers and locations
  • Search SEG ‘Featured Products’
  • Bookmark and peruse the expo’s special events
  • Access a map of the showfloor as well as the neighboring city of Brussels
  • Connect to social media and share booth visits with online friends and business associates
  • Access information about the requirments and finalists for the Seafood Excellence Global Competition
  • Consult basic SEG info, including show hours, news, FAQs, security updates and more

Tips and Tricks

For those with Apple mobile devices, such as an iPad or iPhone, the app can be downloaded here:

Those with Android devices can download the app here:

Attendees searching for a specific company can use the ‘Exhibitors’ and the ‘Featured Exhibitors’ tab located to the left of the screen when the app is launched. 














Tapping on the exhibitor’s entry and then their booth number will provide you with directions. You can also get ahold of relevant contact information and business categories by tapping the entry as well.














Add all the companies you intend to visit to your ‘Favorites’ tabs to access the information quickly while on the go.














Confused about which hall you’re in? Go to the ‘Maps’ tab to see an overview of the expo area. Select the ‘Area Select’ tab for interactive and PDF maps of each hall.










Need to brush up on some basic SEG info? Select the ‘Expo Info’ tab for important locations, public transportation information, hotel and travel, security updates, expo hours and more.












If you need further assistance downloading and adding the app, visit the Mobile App help desk located in the Registration Area in Hall 10.















Feel free to use the SEG wifi network, FREE_WIFI_Seafood, for optimal app connectivity while attending the show.

Want seafood news sent to your inbox?

You may unsubscribe from our mailing list at any time. Diversified Communications | 121 Free Street, Portland, ME 04101 | +1 207-842-5500