Gourmet tuna canner launches new yellowfin and albacore line

Published on
November 8, 2016

San Diego, California, U.S.A.-based premium seafood company Genova Seafood is launching a new line of yellowfin and albacore tuna products in convenient packaging, it announced on 7 November.

The products feature optimized, easy-open cans with pull-tab lids, and appeal to consumers’ growing demand for faster recipe preparation and enhanced portability.

“Discerning foodies are seeking high-protein, convenient products that also deliver on taste,” said Gautam Malla, senior brand manager of Genova Seafood, in a news release. “We’re thrilled to offer easy-open cans to allow time-crunched consumers to enjoy the decadent taste of Genova on-the-go.”

The products in the new Genova line include:

The line will be available in most supermarkets across the United States including Clubs (Costco and BJs) and Walmart. Customers will be able to choose from 3- and 5-ounce individual cans, and 5- and 7-ounce quad packs.

In tandem with the release of the new line, Genova is also hosting what it calls an Easy Open Sweepstakes – from now until 26 November, 2016, consumers who tag #GenovaSeafoodSweeps on social media will have the opportunity to snag a weekly giveaway Mediterranean-themed gift basket from the company.

Genova also released a series of new recipes to accompany the launch of its new line, listed below:

  • Deconstructed Tuna Caesar Salad – Toasted French baguette alongside plated romaine hearts topped with rich and flavorful Genova, egg, garlic and parmesan and chives is a new twist on traditional Caesar Salad.
  • Tropical Tuna Lettuce Wraps –These lettuce wraps blend Genova tuna with mango, mint, walnuts and coconut flakes for a healthy bite of paradise.
  • Tuna in Avocado with Red Onion – The savory taste of Genova tuna combined with Greek yogurt, lemon juice, coriander, red onion, cucumber and cilantro spooned generously into avocado halves creates a perfect low-carb lunch.
  • Gourmet Tuna Nachos – Tortilla chips topped with Genova tuna, lemon, parsley, rosemary, parmesan cheese, diced tomato, green onion and mozzarella cheese delivers a fresh take on the ultimate game-day snack.

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