King and Prince gets social

Georgia-based seafood company King and Prince Seafood is venturing into social media, announcing this week new Facebook pages for the company and one of its newer products, Sushi Bob sushi kits.

The pages, according to King and Prince, will feature recipes, information and trends in sushi and the company.

“We are excited to begin utilizing social media as a new tool to connect with our customers, provide the most up-to-date information, and continue to drive our business,” said Mike Tigani, Kind and Prince’s director of marketing.

The sites will also focus on Sushi Bob, the company’s sushi kit product. First introduced in 2012, the company markets the kits to noncommercial and college and university operators.

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