BioMar, Sagun sign final joint venture agreement

The final agreement for the establishment of a joint venture feed company and a feed plant in Turkey was signed by Danish fish feed firm BioMar’s CEO, Torben Svejgaard and the owner of the Turkey-based Sagun Group Ahmet Sagun.

The factory, which will be located near Izmir in the south west of Turkey, will begin operation toward the end of 2015. However, Turkish fish farmers will be able to purchase feed from other BioMar factories in a few months through the BioMar-Sagun feed company.

The BioMar-Sagun joint venture feed company will mainly serve Turkey, the second largest aquaculture market in Europe, but once the feed plant becomes operational the new feed company will also start export sales to some of the neighboring countries.

The establishment of the firm will strengthen BioMar's position in the Eastern Mediterranean area considerably, the company said.

According to BioMar, the Turkish market is already served by more than 15 feed companies, but almost all are only local players with limited resources for research and product development. Local presence is one of the keys to the Turkish feed market, but many Turkish fish farmers have long expressed the need for introducing new and better feed concepts allowing farmers to obtain better and more stable production results.

In collaboration with one of the leading Turkish fish farmers, BioMar recently performed benchmark trials with some of the main Turkish feed brands, and these trials underlined the need for introducing more efficient and sustainable diets in Turkish aquaculture.

"The combination of BioMar's know-how in feed development and manufacturing with Sagun's strong network within the Turkish aquaculture sector will give the new feed company a very strong platform to start from,” BioMar said.

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