Ocean Beauty launches new website

Ocean Beauty Seafoods unveiled its redesigned website this week, including new product announcements and a new blog.

The site, www.oceanbeauty.com, debuted its new look and features this week, according to Tom Sunderland, the company’s VP of marketing.

“Our goals are to make the website easy to navigate and as comprehensive as possible,” Sunderland said. “It’s about telling our story and making sure that both consumers and industry members have easy access to the information they need. For example, if someone is interested in what we do in Alitak, Alaska, or wants to know how to find our location in Salt Lake City, or wants to know about the history of the company, they can find that information with a minimum of effort.”

New on the site is a company blog page, called Sea Soundings, where the company will share news about its operations, product announcements and other information.

“The new design and layout is attractive and intuitive, which we hope will lead to increased usage,” Sunderland said. “We will be continuously improving the site and changing as events and products change.”

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