New farmed yellowtail hits US market 

California-based seafood distributor Catalina Offshore Products, and Baja Seas have partnered to bring a new farmed yellowtail to the U.S. market.

Baja Seas will officially introduce its Baja farmed yellowtail, also known as Baja hiramasa, at Seafood Expo North America in Boston on 16 to 18 March. Catalina Offshore Products has been test marketing the fish and it has already appeared on menus in from San Diego and Chicago.

The original stock was bred for Baja Seas from fingerlings produced at Hubbs-SeaWorld Research Institute. The fingerlings were transferred to Baja Seas’ grow out facility on Bahia Magdalena, a bay in southern Baja California. Future seed will be sourced from Baja Seas’ own hatchery, Ocean Baja Labs.

Baja Seas uses Recirculating Aquaculture Systems (RAS) to create a small water footprint by diminishing pollution and disease; fish are fed sustainable protein- and omega-rich meal derived from sardines in a low Fish In-Fish Out (FIFO) ratio; the fish are raised without antibiotics or paraciticides; and semi-automated feeders and feed cameras prevent overfeeding.

“With consumers demanding more seafood and pressures on wild harvests increasing, we believe aquaculture is the one true sustainable model,” said Luis Astiazarán, Baja Seas’ director general. “Because of their growth rate when compared to other species, marine finfish are the future of aquaculture.” 

“The debut of this Baja hiramasa is very exciting for us as it marks a major milestone for Mexico and for the U.S.,” said Dave Rudie, Catalina Offshore CEO. “It is not only a great, local alternative to Japanese or Hawaiian yellowtail, its presence in the domestic market will increase people’s access to a highly valued food source while decreasing pressure on our wild populations.”


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