A complete guide to Lent 2017

Lent begins next week – on Wednesday, 1 March – but seafood companies and foodservice providers have long been preparing their product lines and menus to accommodate the 40 days between Ash Wednesday and the Easter holiday, when the fish-focused Lenten diet is at the fore. From McDonald’s to Bumble Bee, find out the specifics on how the industry has prepared for this year’s Lent celebration: