Long John Silver’s on Tuesday launched its Spin & Win Fish Fry online sweepstakes to celebrate the introduction of its Crispy Breaded Pollock.
Sweepstakes participants have the chance to win the grand prize of USD 20,000 (EUR 14,328), along with daily cash prizes of USD 180. Each registrant also instantly receives a coupon for the menu item. Customers can enter the sweepstakes once a day now through 3 April.
The sweepstakes also includes an online game, which can earn participants points redeemable for Long John Silver’s coupons.
“Whether you prefer crispy breaded or classic batter-dipped fish, the Spin & Win Fish Fry sweepstakes and game give customers the opportunity to win something special from Long John Silver’s,” said Barry Westrum, Long John Silver’s chief marketing officer. “We’re thrilled to give Americans a free taste of the new Crispy Breaded Pollock, so they can decide if they’re crispy or classic.”