Norway launches new UK consumer campaign for salmon

A new campaign inviting seafood eaters in the United Kingdom to inspire fellow foodies with their favorite salmon recipes has been launched by the Norwegian Seafood Council (NSC).

Located on NSC’s Facebook page, the “Salmon from Norway, your way” promotion encourages shoppers to share recipes, family favorites, tips and hints on how to enjoy cooking salmon over the summer to create a catalogue of inspirational recipes.

NSC has also teamed up with Visit Norway to offer participants a chance to win a trip for two to Norway.


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