A major multi-national trade buyer is going to be the most likely bidder for frozen food firm Birds Eye Iglo, according to city analysts, after its owners Permira confirmed it was exploring a sale of the business.
Permira declined to comment on which firms had shown interest in the business, which is valued at around GBP 1.8 billion. But experts have placed a trade buyer in the frame and confirmed that a Far Eastern suitor was also a possibility.
