Greenpeace on Thursday released another cartoon spoofing Chicken of the Sea's iconic mermaid.
The cartoon, which can be viewed here, extols the sustainability of pole-and-line caught tuna, while criticizing Chicken of the Sea for using fish aggregating devices (FADs).
The cartoon shows Chicken of the Sea’s mermaid as a cooking show contestant who can only think about killing more tuna.
“Take one random floating object, attach a radio beacon so you can find it later, drop it in the ocean and return later with a giant net and scoop up everything in sight. That’s how Chicken of the Sea catches tuna using FADs and it’s a recipe for disaster for our oceans,” said Greenpeace. “Despite public outcry, Chicken of the Sea continues to slaughter baby tuna, sharks, turtles and other species in its thirst for profit.”