Loblaw Cos. Ltd. on Monday announced that it was named one of Canada’s Top Greenest Employers by Mediacorp Canada for the second year in a row. Canada’s largest food retailer received the recognition for its green initiatives and its success in integrating environmental values into its corporate culture.
One such accomplishment was the company’s sustainable seafood sourcing policy, which it launched in 2009. In 2010, the company increased the number of Marine Stewardship Council certified sustainable seafood products available and adopted a policy of selling 100 percent International Seafood Sustainability Foundation canned tuna to facilitate the transition to more MSC-certified products. Loblaw also launched a public awareness campaign that included providing a documentary about the state of our oceans, “The End of the Line,” to more than 700 Canadian schools and the launch of a sustainable seafood Facebook site and website, www.oceansfortomorrow.com.
“At Loblaw, we are proud of the way our colleagues, employees and franchise owners have supported our efforts to be more environmentally conscious,” said Bob Chant, the company’s VP of corporate affairs. “Whether it’s sourcing our products sustainably, encouraging use of reusable bags in place of plastic bags, improving our energy use and fuel efficiency or inspiring our customers to make environmentally friendly purchasing decisions, we have a responsibility as Canada’s leading grocery retailer to reduce the environmental impact of our day-to-day operations.”
