Long John Silver’s rolled out its new Catch of The Day promotion, in which customers can get a different dish for USD 1.00 (EUR 0.86) at participating restaurants each day of the week.
From Monday through Saturday, customers of the Louisville, Kentucky, U.S.A.-based chain of nearly 1,000 restaurants can choose from a variety of popular LJS menu items for USD 1.00. The offerings include: Crispy Fish Slider, Baja Fish Taco, Crispy Breaded All-White Meat Popcorn Chicken, Crab Cake, Classic Chicken, and Crab Cake Slider.
“We are excited to offer so much variety at such a great price. With our new line-up, we are able to offer customers something unique and different compared to other value menus out there,” said Stephanie Mattingly, vice president of marketing for LJS, in a press release.
LJS is also emphasizing its All You Can Eat Sunday promotion, which it launched in March, and has been very successful, according to Mattingly. On Sundays, customers can order “all you can eat” battered fish or chicken tenders with sides and hushpuppies, for USD 7.99 (EUR 6.84).
