Phillips Foods on Friday announced a number of changes and additions to its growing sales team.?
Tom Sherman has been named VP of retail and club sales, responsible for growing Phillips retail frozen and pasteurized product sales in the retail and club store channels. Tom has more than 25 years of experience in retail food sales, including with Icelandic USA.
Brice Phillips, who previously held the position, has been appointed VP of headquarter sales, focused on key national and high-volume accounts.
Kerry Frye has been named regional retail sales manager-West Coast, responsible for growing Phillips’ West Coast retail sales. Frye has 20 years of experience in seafood sales. ?Finally, Alex Cook has been appointed regional foodservice sales manager--Northeast. He has more than 10 years of experience in the seafood category. Donald Manning, who previously held the role, will now cover the Mid-Atlantic.
“Expanding our sales team will help us reach new strategic goals,” said Phillips President and CEO Steve Phillips. “We have elevated our business model to a strong focus on a Sales and Marketing strategy. Each day we will work hard to increase Phillips overall market penetration with our leading U.S. brand.”
