Orlando, Florida, U.S.A.-based restaurant chain Red Lobster, which operates more than 500 locations around the globe, is continuing to implement turnaround efforts to grow its revenue post-bankruptcy.
As the summer rolls along, its newest efforts include promoting its seasonal Crabfest deal and launching a new catering service.
For the first time ever, the chain’s summer Crabfest deal is featuring a seafood boil. The Mariner’s Boil includes a Maine lobster tail, a dozen shrimp, snow crab legs, corn, and red potatoes, while the new Sailor's Boil features shrimp, smoked sausage, corn, and red potatoes.
Each boil can be finished with a choice of flavors such as Roasted Garlic Butter, Cajun Butter, or OLD BAY seasoning. Other new dishes include Crabby Stuffed Mushrooms, Crab-Topped Asparagus, Salmon Oscar, Crab-Topped Potato, and Steak Oscar.
Additionally, Red Lobster’s Crab Your Way offering offers 1 pound of crab legs prepared over crispy potatoes. Diners can choose between Snow Crab or Bairdi Crab – which entails a USD 9.00 (EUR 7.70) upcharge – and then choose their flavor between Simply Steamed, Roasted Garlic Butter, Cajun Butter, or a new OLD BAY and Parmesan flavoring...
