Minneapolis, Minnesota, U.S.A.-headquartered retail chain Target is hosting its first ever Wellness Innovation Summit, in which it aims to find new and trending wellness food, beverage, and nutrition products – including seafood items – to place on the shelves of its nearly 2,000 locations across the country.
Target is open to seafood vendors as long as they meet the standards of its Target Forward Seafood Sustainability commitment, a spokesperson told SeafoodSource.
“New suppliers can pitch new-to-Target brands for the opportunity to join Target’s curated wellness assortment and grow their business with one of the nation’s leading retailers,” the company said.
Interested suppliers must apply by 27 June for the opportunity to present their products directly to Target’s buyers at its Minneapolis headquarters on 4 September.
Target already carries a line of private-label Aquaculture Stewardship Council (ASC)-certified Atlantic salmon, along with branded ASC-certified and Marine Stewardship Council-certified products.
Last year, Target announced it planned to open 300 new stores over the next decade and will invest to enhance the vast majority of its existing ones. Enhancements range from full remodels to upgrading fixtures and supporting same-day services.
Target also said at the time that it would continue enhancing its supply chain operations for “increased efficiency, speed, and capacity,” through such efforts as next-day delivery via sortation centers, using artificial intelligence to drive improved inventory efficiency and forecasting across its network.
