New product developer at Orca Bay


SeafoodSource staff

Published on
November 24, 2009

Orca Bay Seafoods on Tuesday announced it hired a new director of product development.

Chef Roger Fickenscher has developed products for industry leaders such as Starbucks and plans to expand Orca Bay’s offerings with new flavor profiles, sauces and seafood varieties.

Fickenscher has more than 25 years of experience. He served as product development manager for Starbucks more than eight years. Prior to that, he spend 18 years at Friendly’s Restaurants as executive chef and corporate R&D manager.

“Chef Roger understands how to blend the creativity of culinary arts with the operational realities of the demanding consumer products and foodservice industries,” said Larry Williams, director of sales and marketing. “He’s experienced in introducing top-selling new products and is helping us roll out several first-of-their-kind items in the coming months.”

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