Buying Directly from the Source: Risks and Rewards

Retailers in Europe traditionally work with shrimp importers for their supplies of refreshed and frozen warmwater shrimp. In recent years, a trend has been developing in terms of retailers wanting to start buying shrimp more directly from the source, leaving out importers and buying directly from exporters, in order to increase their control and to better manage margins. Large exporters in countries such as India applaud this trend as they proclaim to be large and mature enough to do direct…