Gorton’s, Heinz launch sweepstakes

Gorton’s Fish Sticks and Heinz Ketchup on Wednesday launched a back-to-school sweepstakes.

The “Gone Dipping With Gorton’s and Heinz” sweepstakes will give 57 daily winners a customizable “Gone Dipping” tackle box complete with a personalized bottle of Heinz Ketchup, Sodoku game, Gorton’s and Heinz stickers and magnets, and a 57-day supply of Gorton’s Fish Sticks and Heinz Ketchup. One grand prize winner will receive USD 1,000 along with a tackle box.

Also as part of the contest, consumers can buy co-branded fish sticks and ketchup packages for a limited time.

“Much like Heinz Ketchup, Gorton’s Fish Sticks are a tried and true family favorite,” said Kiernan Laughlin, senior marketing associate for Gorton’s. “Now in re-sealable bags, Gorton’s Fish Sticks are perfectly dippable again and again with Heinz Ketchup, and we’re excited to engage in year two of this partnership with Heinz.”

The sweepstakes ends 27 December.

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