Loblaw’s MSC offerings pile up


SeafoodSource staff

Published on
May 1, 2012

Loblaw has added 50 items to its portfolio of Marine Stewardship Council (MSC)-certified seafood products since May 2011, the Canadian retailer announced on Tuesday as it released the fifth edition of its corporate social responsibility (CSR) report.

The company is striving to procure 100 percent of its seafood from sustainable sources by the end of 2013.

As of May 2011, Loblaw carried 47 MSC-certified seafood products, up from only 16 in May 2010.

Loblaw’s plans for 2012 include continuing to reduce waste within its supply chain; sourcing products responsibility with a focus on perishables, including seafood, palm oil and animal welfare; and providing a health and wellness destination for Canadians.

“We’re thinking more strategically and long term about CSR now and are always looking for ways Loblaw can continue to push the limits of what is possible,” said Bob Chant, senior VP of corporate affairs and communication for Loblaw Cos. Ltd. “We have made good progress in 2011 and are committed to moving further on our social responsible agenda in 2012.”

Loblaw operates more than 1,000 corporate and franchised stores across Canada. Click here to view the retailer’s CSR report.

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