Joanne Friedrick’s connection to SeafoodSource.com dates back more than 15 years to its Seafood Business roots. She has written on various seafood topics over the years, penning numerous Top Species Reports for Seafood Business as well as other features and columns. She currently writes the Seafood Business Insider column for SeafoodSource.com. Joanne has more than 35 years of daily newspaper and business-to-business writing and editing experience. In addition to writing about seafood, she has an extensive background covering the supermarket and specialty food retailing, housewares, convenience store and physical security industries. A Wisconsin native and former Chicagoan and die-hard Cubs fan, Joanne now calls Maine home.
Author Archive
Rupert Howes is chief executive for the Marine Stewardship Council, an international nonprofit organization established to address the problem of unsustainable fishing and safeguard seafood supplies for the future. MSC released its annual report today, Wednesday, 12 October - read SeafoodSource's coverage here.
SeafoodSource spoke with Howes earlier this month at the MSC’s global headquarters in London.
SeafoodSource: MSC-certified fisheries
… Read MoreScott and Jon Demers spent four years developing their Maine-based frozen seafood company, Cheating Gourmet, into a national brand. Their success is evident in their distribution footprint, which has grown from 700 stores to 3,000 in the past year. The company, based in Auburn, Maine, makes a line of frozen appetizers using scallops, lobster and crab.
SeafoodSource: Talk a bit about the intersection of the seafood business in Maine and gourmet
… Read MoreDave Melbourne is senior vice president of consumer marketing and corporate social responsibility for San Diego, California, U.S.A.-based Bumble Bee Seafoods, North America’s largest branded shelf-stable seafood company. Bumble Bee offers a full line of canned and pouched tuna, salmon, sardine and specialty protein products as well as premium fresh frozen seafood under the Bumble Bee SuperFresh line.
SeafoodSource: Recently Bumble Bee moved to
… Read MoreTracy Blanchard, president of Big T Coastal Provisions and her husband, Tony, started their crab dip business in Charleston, South Carolina, in 2012 after a few other forays into the seafood industry. A staple in many southern supermarkets and specialty stores, the Blanchard’s recently hooked that biggest of retail fish, Wal-Mart.
SeafoodSource: You have a background in the seafood industry as a clam producer and wholesaler. What’s the story
… Read MoreWes Eason and his brother, Ben, are carrying on the nearly 70-year tradition of rainbow trout farming in North Carolina. Their company, Sunburst Trout Farms, was founded by their grandfather, Dick Jennings, and then run by their father, Steve Eason. Wes is director of sales, Ben is CFO and both serve as the faces of the business. The company produces more than a dozen trout products, included fresh and smoked filets, caviar and jerky.
… Read MoreWayne Samiere is founder, president and CEO of Honolulu Fish Co. A trained marine biologist who worked for the National Oceanographic and Atmospheric Administration (NOAA), Samiere launched his wholesale seafood business from his garage in 1995. Today he operates from a 5,000-square-foot facility in Honolulu, selling more than 30 varieties of fish to thousands of customers, including restaurants and consumers.
SeafoodSource: Tell me a little bit
… Read MoreAnne French is vice president-sales and marketing at Huna Totem Corp., which is the parent company of Dear North, a producer of jarred smoked sockeye salmon and a line of smoked coho salmon bites. French has more than 20 years of experience as a brand strategy executive working with Procter & Gamble, Clorox, Intuit and Foote, Cone & Belding.
SeafoodSource: Regarding Dear North, how and why you developed your product line and what the
… Read MoreMatt Jacobson is executive director of the Portland-based Maine Lobster Marketing Collaborative. The collaborative was established in 2013, is funded by Maine lobster dealers, processors and harvesters and is overseen by an 11-member board.
SeafoodSource: Explain what the Maine Lobster Marketing Collaborative is and the concept behind it.
Jacobson: The Maine lobster industry has been active and self-regulating for nearly 150 years, employing
Dave Mergle is founder and director of marketing for Skuna Bay Salmon, a purveyor of farmed salmon from Vancouver Island in Canada. The company was founded in 2011 and Mergle has been responsible for the development and implementation of the brand.
SeafoodSource: Can you describe the Skuna Bay brand and the concept behind it?
Mergle: Skuna Bay Salmon is about many things: First, the perception of farmed salmon in general was that it was
… Read MoreTJ Tate is the director of seafood sustainability for Gulf Wild, a nonprofit organization based in Florida that supports U.S. fishermen in the Gulf of Mexico. She was also the winner of the Vision category for SeaWeb’s 2015 Seafood Champion Awards. In addition to her duties at Gulf Wild, Tate also works as director of seafood sustainability for the National Aquarium in Washington D.C. and is developing a new seafood program for the aquarium
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