Skuna Bay’s Dave Mergle discusses the ins and outs of ocean-based salmon farming
Dave Mergle is founder and director of marketing for Skuna Bay Salmon, a purveyor of farmed salmon from Vancouver Island in Canada. The company was founded in 2011 and Mergle has been responsible for the development and implementation of the brand.
SeafoodSource: Can you describe the Skuna Bay brand and the concept behind it?
Mergle: Skuna Bay Salmon is about many things: First, the perception of farmed salmon in general was that it was industrial in nature and not very good quality. That it w…