Wes Eason and his brother, Ben, are carrying on the nearly 70-year tradition of rainbow trout farming in North Carolina. Their company, Sunburst Trout Farms, was founded by their grandfather, Dick Jennings, and then run by their father, Steve Eason. Wes is director of sales, Ben is CFO and both serve as the faces of the business. The company produces more than a dozen trout products, included fresh and smoked filets, caviar and jerky.
SeafoodSource: What are the key principles or business strat…