Kraft Heinz launches food incubator, snags MSC certification

Published on
March 8, 2018

Global food manufacturer Kraft Heinz Company has earned Marine Stewardship Council (MSC) chain of custody certification for its Ocean Naturals skipjack and albacore tuna.

The certification for the company’s Ocean Naturals tuna brand, which is marketed to the foodservice sector, demonstrates the company commitment to the sustainability of the fishery, MSC said in a statement.

“With [the]certification, they can provide restaurant operators with confidence in the sustainability credentials of the Ocean Naturals tuna supplied by The Tuna Store, a part of the Tri Marine Group, that they use in their sandwich and salad recipes,” MSC said.

Ocean Naturals skipjack tuna is sourced from the Solomon Islands and island cannery Sol Tuna, while its albacore tuna is sourced from the Cook Islands fishery.

“This is tuna with not only great sustainability credentials, but also a very rich and compelling story about tuna-dependent island communities catching and producing quality tuna products for the U.S. market, ” The Tuna Store CEO Joe Hamby said.

In a separate announcement, Kraft Heinz Company recently revealed new ways that it will fund organic, natural, and specialty food brands. 

The food giant has launched Springboard, a platform dedicated to nurturing, scaling, and accelerating the growth of disruptive United States food and beverage brands.

“The Springboard platform is seeking opportunities to develop brands with authentic propositions and inspired founders within one of four pillars that are shaping the future of the food and beverage space: Natural and Organic, Specialty and Craft, Health and Performance and Experiential brands,” the company said in a statement. “Founders will be encouraged to continue leading their businesses with support and expertise from Kraft Heinz in go-to-market capabilities, research and development and consumer insights.”

Springboard’s food incubator program is also accepting applications for first-to-market, disruptive food and beverage startups, the company said in a press release.

“Companies selected to participate in the Springboard Incubator Program will have the opportunity to receive financial support to build brands and guidance to raise additional funding,” Kraft Heinz said. “Each participant will have the opportunity to learn from The Kraft Heinz Company’s world-class management practices, global operating scale, and extensive food safety and quality capabilities.”

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