Nonprofit ends seafood partnership with Canadian grocery chain


Sean Murphy, SeafoodSource online editor

Published on
August 11, 2015

Nonprofit sustainable seafood consulting organization SeaChoice has announced it is severing its partnership with a major Canadian grocery store chain.

SeaChoice is ending its partnership with Overwaitea Food Group (OFG), a British Columbia, Canada, grocery store chain based in Vancouver and owned by the Jim Pattison Group.

In explaining its decision, SeaChoice only said in a statement, “SeaChoice chose not to continue its partnership with OFG because certain terms and objectives of their sustainable seafood program with OFG were no longer being realized.” The statement did not disclose details.

SeaChoice said it had maintained the partnership with OFG for six years, and that this was the first time the nonprofit had ever had to end a partnership with any other company. SeaChoice offers seafood sustainability assessments and works with businesses and consumers in Canada to help them make informed, sustainable choices.

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