U.S. seafood importer Pescanova, in partnership with the University of Florida, on Wednesday announced the launch of the Domestic Seafood Heritage Program.
The program is designed to recognize and elevate support for traditional processors and harvests that have remained dedicated to production of food from coastal marine fisheries. The criteria for recognition will be based on historical efforts and commitments to assuring a safe and sustainable supply of seafood from local waters. The university-based program will also serve to encourage continuing education and research to ensure responsible harvesting and utilization of local marine resources.
Pescanova has agreed to contribute USD 10,000 to initiate the program. The contribution will help the university create the guidelines, criteria and processes needed to identify the appropriate candidates. A Seafood Heritage Committee, with industry, academic and public participation, will be assigned to screen nominations. This approach will help maintain complete objectivity, transparency and accountability. The first selections are expected to begin in 2012.
“We want this program to really make a difference in the industry,” said Ralph Bru, president and COO of Pescanova USA. “It is in recognition of the fishermen, communities or companies who have responsibly employed their resources and knowledge to ensure domestic seafood for future generations. “We want to recognize those companies that for generations have had the most responsible approach to seafood commerce. The Domestic Seafood Heritage Program will be an exceptional way to encourage and reward commitments and dedication. Pescanova USA also hopes to partner with other corporations in the near future to build additional support for this program.”
Pescanova also announced that to further advance sustainable fishing practices, the company will begin a new purchasing program that includes seafood harvested from local and regional wild fisheries. An initial series of pilot purchasing programs will be directed for Gulf Coast shrimp.
