New frozen seafood line appeals to millennials

Published on
December 22, 2016

Latching on to the growing demand among millennials and other demographic groups for ethnic and innovative frozen seafood meals, Orca Bay Seafoods has added a line of dinner entrees to its product lineup.

The line of three dinner entrees – the first dinner entrees for the Renton, Washington-based seafood manufacturer – includes Mexican Seafood Soup (albondigas), Traditional Fisherman’s Stew (cioppino) and Spicy Korean Seafood Noodles (jjamppong).

“When developing the first set of dinner entrees, I wanted to entice the appetites of millennials and Hispanic Americans as well as keeping the overall desire of Americans to eat at home, conveniently, cost-efficiently and healthily,” said Chef Bo Maisano, research and development manager for Orca Bay.

The packages of two servings retail for a suggested USD 7.99 (EUR 7.65) each. Calories per serving for the three new items range from 90 to 270 calories and the meals contain seven to 21 grams of protein with less than one gram of saturated fat.

The Mexican Seafood Soup uses cod and shrimp from Alaska, while the cioppino consists of cod, calamari, mussels and shrimp, all from Alaska. The Jjamppong contains Alaska cod, shrimp, mussels and squid.

Orca Bay distributes several retail and foodservice seafood products, including the Orca Bay brand club store. Orca Bay portions and packs all products in its 25,000-square-foot headquarters in Renton.

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