Shellfish traceability solution BlueTrace announces significant growth

Published on
February 6, 2023
A producer using the BlueTrace tagging system.

Castine, Maine, U.S.A.-based BlueTrace, a traceability solution for shellfish harvesters, growers, distributors, and dealers, has announced 133 percent growth over the last year.

The company offers a tagging, traceability, and compliance solution designed for the shellfish industry allowing producers to quickly tag products with traceability information. The tags, and the logs kept, are designed to comply with relevant federal, state, and provincial laws, according to the company.

BlueTrace’s origins was in OysterTracker, a piece of software BlueTrace CEO Chip Terry launched in 2018. The original iteration of the program was based on a passion project of Terry’s designed to help out oyster farmers in Maine. 

The changeover to BlueTrace happened in 2021, after the company said it had begun to see clients outside the oyster industry.

“Over the last couple of years the Oyster Tracker name began reaching its limits. Although the bulk of our business is oysters, we have a ton of other shellfish going through our platform. Our fastest growing solutions are all around traceability,” the company said at the time …

Photo courtesy of BlueTrace

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