LoveTheWild founders aim to spice up the frozen seafood case with 'on-trend' offerings
Jacqueline Claudia and Christy Brouker are the co-founders of LoveTheWild, which launched in 2014 as a start-up selling cook-from-frozen fish kits based in Boulder, Colorado, U.S.A. The company currently sells a line featuring barramundi, catfish, mahi mahi, rockfish, cod and trout through Alfalfa’s Market in Boulder and is planning its distribution expansion into the Midwest and New York City.
SeafoodSource: What is the concept behind your business? Why did you decide to focus on fish?