Marine Harvest said it has entered into an agreement with FF Skagen to clean all relevant fish oil used for its salmon farming. Cleaning the fish oils removes environmental pollutants and should make intake limitations for salmon redundant.
According to Marine Harvest, this sort of cleaning is not currently being carried in production of salmon feed and will be a differentiator for the company.
“This is a major step in the strategy of Marine Harvest becoming a fully integrated protein producer, able to follow and control all ingredients from our fish feed to the consumers plate,” said Alf-Helge Aarskog. “We want to use our position to ensure top quality and confidence in the product all the way. From time to time the discussion of how many salmon meals the consumer should and could eat pops up in media.
“We recognize that such debates can confuse the consumer. Our aim with the cleaning of fish oil is to remove all doubts regarding salmon intake. The result is that Marine Harvest salmon becomes even healthier.”
“We at FF Skagen are proud to be a part of securing even healthier salmon than before, as we enter in to agreement with Marine Harvest to deliver cleaned fish oils to their new production of fish feed,” said Johannes Palsson, FF Skagen CEO.
April 3, 2014
