A popular Japanese food-delivery company will feature sustainable Alaskan seafood in a campaign supported by the Alaska Seafood Marketing Institute (ASMI).
The web-based catalog and food-delivery services "Oisix" and "Radishbo-ya," both operated by Oisix Ra Daichi Inc., are selling Alaskan seafood products from 20 January to 6 February through online catalogs.
Oisix will offer four Alaska seafood products from 20 through 27 January, 2022: Sablefish pickled in Saikyo miso (two 120-gram slices); atka mackerel (Pleurogrammus monopterygius) cuts pickled in Saikyo miso (150 grams); salted herring roe (300 grams) and Nissui-brand minced fish made with Alaska pollock (200 grams), suitable for meatballs or soboro.
The products were processed and packaged in Japan. Saikyo Shiromiso is a famous white miso paste from Kyoto often used for marinating fish, but also for miso soup. Soboro refers to ground meat, fish, or eggs that are cooked into fine, crumbled pieces. It is usually served over rice, often in a donburi (rice bowl) or bento (boxed lunch).
The Radish Boya website will offer sablefish fillets and ready-to-eat, low-sodium sockeye salmon fillets from 24 January through 6 February, 2022.
Tokyo-based Oisix Ra Daichi started out by contracting with farmers for organic vegetables and selling the produce online. The business was officially launched in 2000, eventually expanding into a broadened product line that includes off-spec vegetables and heritage varieties of vegetables and meal kits. In 2018, the company merged with another online shop, Radish Boya.
ASMI is a public-private partnership between the state of Alaska and the Alaska seafood industry, with offices in Japan and elsewhere around the world.
Photo courtesy of ASMI
