Alaskan Jack's announces new premium line
The Alaskan Jack's Seafood Corporation announced the launch of a premium extension of its Frontier Harvest Alaskan Jack's salmon products at Seafood Expo North America.
The Frontier Harvest Alaskan Jack's Gold line consists of two new additions to the brand family, and both of which use Alaskan wild-caught sockeye salmon. The two new additions are Frontier Harvest Alaskan JAck's Gold Pineaple Teriyaki marinade and Frontier Harvest Alaskan Jack's Gold Caribbean Jerk dry rub seasoned.
"We are very pleased with the continued support we are receiving from retailers embracing the Frontier Harvest Alaskan Jack's line of products, and our brand will be in distribution nationally during Lenten 2016. We remain committed to the expanded line offerings as we initially planned in our brand strategy, and have additional species/flavors yet to launch in 2016. THis has been critical in our successful strategy to promote repeat purchases, and drive additional sales into the category," said Steven Chen, CEO and president, Alaskan Jack's Seafood Coorporation.