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How Do We Increase Consumption in the U.S.– Is It Time to Revisit the Idea of a National Seafood Council?
Sean Murphy moderates a webinar featuring two panelists, Barbara Blakistone, senior director of scientific affairs for the National Fisheries Institute and Ian Dyslin, consulting director with Junction Solutions. The panel will discuss trends in seafood processing and the role technology will play.
WSI, the International Association for Women in the Seafood Industry, is a not-for-profit organization created in 2016 by seafood professionals and gender specialists. The primary purpose of WSI is to highlight women’s contributions in the seafood industry, to raise awareness of gender issues, and to promote greater diversity and inclusiveness.
Speakers: Carol Ortenberg, NOSH / BevNET; Poorvi Patodia, Biena Snacks; Ken Plasse, Fishpeople; Kate Weiler, Drink Simple
The seafood industry has historically been very supply driven. But today’s consumer doesn’t want to be “sold” on what they need or engage in a one-way transaction with a company. Instead, they want to belong to a brand. In this panel, hear from experts in the natural foods and meal-kit world who have built successful, fast-growth, venture-backed businesses that are solving unmet consumer needs and building long-lasting relationships to help fuel future company growth. The aim of the panel is to give attendees a better understanding of how to meaningfully market to millennials and lessons on building an enduring brand that will drive company value and growth. Panelists will present examples of successful marketing programs, consumer research findings, and actionable suggestions. They will engage the audience with mobile polling along the way. The goal is for half the session (or more!) to be left for audience to ask questions.
How the Executive Order on Seafood Expands U.S. Aquaculture Opportunities
Launch of Seafood Map: Global Industry Program to Accelerate Sustainable Seafood
Aquaculture is projected to represent 62 percent of human seafood consumption by 2030, which means that an additional 40 million metric tons of farmed seafood must be produced to quench the world’s appetite for fish. However, aquaculture faces some major challenges if it's to grow in a responsible manner. For this webinar, the Global Aquaculture Alliance’s Steven Hedlund and Molly Jacques will discuss how to tackle the three biggest challenges impeding aquaculture’s growth – animal disease management, fair treatment of workers, and consumer awareness – as well as the GAA’s approach to responsible aquaculture. Attendees can expect to gain a better understanding of third-party aquaculture certification and the pre-competitive activities that organizations and businesses can get involved in to advance the responsible aquaculture movement.
In June 2016, voters in the United Kingdom approved a referendum removing the country from the European Union. The British exit - or Brexit - from the E.U. will have a wide-reaching impact on the seafood industry. In this webinar, SeafoodSource Contributing Editor Jason Holland and Scottish Fisherman's Federation Chief Executive Bertie Armstrong will give an overview on the basics of Brexit, explore the opportunities and drawbacks of the decision, and offer insight and predictions on what comes next for the U.K.'s fishing and seafood industries.