The Chinese premium shrimp market: Food is heaven

Shrimptails Magazine
Published on
February 25, 2019

In China, there is a saying 民以食为天 (Min Yi Shi Wei Tian), which means “food is heaven” and which delineates the relationship the Chinese have with their food. Chinese consumers care about the quality and the safety of the food they eat. Due to many scandals surrounding domestically produced food, including shrimp and seafood, Chinese consumers who can afford it tend to prefer imported foods. With a population of 1.38 billion in 2017 and a rapidly expanding middle and higher income class that has the financial means to pay for more high-value proteins, there are many opportunities for selling your shrimp in China ...

Image courtesy of the Seafood Trade Intelligence Portal (STIP)

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